2010 Jeep Cars

Jeep

One of the most beloved and durable brands in U.S. automotive history, Jeep is the father of the modern SUV and remains a crown jewel in Fiat's purchase of Chrysler LLC. When the U.S. Army sought a "light reconnaissance vehicle" to replace its motorcycle in 1940, Willys-Overland won a three-way competition and produced the MA, and later the MB. It's unclear why the rugged four-wheel-drive vehicle quickly became known as the "Jeep"; one theory is that it came from the slurring of the letters "GP," the military abbreviation for General Purpose. In any event, Jeep became ubiquitous at the European front and helped win World War II. After the war, Willys produced civilian Jeeps, and then the brand had a succession of owners. Jeep remained largely a niche line with American consumers until Chrysler bought it in 1987 shortly after the mainstay Jeep CJ-7 was replaced with the Wrangler. Soon, Chrysler broadened the Jeep franchise with a variety of larger models, still emphasizing their off-road capabilities. But one, Jeep Grand Cherokee, represented the vanguard of the modern SUV when it became popular with older and more upscale consumers in the Eighties. Since then, Jeep has remained synonymous with the ever-proliferating SUV market, but the Spartan Wrangler remains its signature model.

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2010 Jeep Cars

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Jeep News & Reviews

5 Cars We Should Hoard in Warehouses Before Their Values Shoot Up
January 24, 2017 
Buy these cars now. And also buy a warehouse. And then store these cars in it. Because they're going to be worth a lot someday.   Read more
2017 Nissan Armada: Touchscreen and Off-Road
January 23, 2017 
Our new long-term Armada has the older Nissan infotainment screen, but is that totally a bad thing?   Read more
2015 Dodge Durango: Used Car Review
January 23, 2017 
With a new ground-pounding Beats by Dre 10-speaker audio system, the 2015 Dodge Durango has an aggressive soundtrack to match its looks.   Read more
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