2013 Acura Cars

Acura

As the pioneer of luxury brands among the Japanese Big Three, Acura carved out a position, but the Honda-owned marque hasn't necessarily protected it well. Honda introduced Acura to the U.S. in 1986 with two primary aims: ensuring it was exporting the highest-value-added vehicles possible under America's "voluntary" restraints; and taking Honda upscale in the crucial U.S. market. Acura's first two models were the Legend, a V-6-powered sedan derived from Honda's reliable Accord platform, and Integra, available as a five-door and three-door hatchback. Acura established enough of a foothold, quickly enough, that Honda considered it a strategic success; within three years, Toyota and Nissan had copy-catted with their own luxury brands. By 1991, Acura introduced the NSX, a midship, V6-powered, rear-wheel-drive sports car -- and the world's first all-aluminum production car. During the Nineties, however, Acura sales lagged as Honda failed to put enough R&D and marketing emphasis on its luxury division. Over the last several years, company leadership has come to understand earlier mistakes and has supplied Acura with unique models that have helped revive the marque, beginning with the TL sedan. The MDX, based on the Honda Odyssey minivan, became a popular three-row crossover. For 2009, Acura introduced all-new TL and TSX models, extending its successful branding departure from Honda.

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2013 Acura Cars

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Acura News & Reviews

2015 Lexus RX: New Car Review
March 20, 2015 
Offered in base or hybrid trim with V6 power, the 2015 Lexus RX luxury crossover SUV is a top seller, but is it too boring for its own good?   Read more
Top 20 CPO Programs for 2015
March 17, 2015 
We've studied each of the automakers' certified pre-owned programs and rounded up the 20 best.   Read more
2015 Mercedes-Benz CLA-Class: New Car Review
March 16, 2015 
The 2015 Mercedes CLA-Class is the entry-level Benz, offering a front-wheel-drive platform and M-B cachet, but is that enough to compete?   Read more
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