2015 Audi Cars

Audi

Audi has a century-long heritage but emerged only relatively recently as a luxury European brand worthy of mention in the same breath with BMW and Mercedes-Benz. Four independent German automakers joined forces in 1932 to form Auto Union; thus Audi's four-ring logo. The original company was dismantled by the Allies after World War II but soon a new Auto Union was formed, although at first without the Audi brand. Daimler-Benz owned it until 1964, when Volkswagen bought Auto Union -- and the modern Audi brand took shape. It ventured into the upper mid-size car segment and entered the U.S. market by 1969. But the key move for Audi came in 1980 with its new Quattro, a sport coupe that featured all-wheel drive -- the first application of this technology in a high-performance vehicle. The Quattro platform helped Audi gain accolades, sales and market share and presaged later Audi engineering firsts in areas such as continuously variable transmission. U.S. sales tanked in 1989 after media reports of an "unintended acceleration" problem in Audi 5000 models, which actually turned out to be driver error; Audi contemplated leaving the American market. But its new A4 in 1996 helped Audi regain its footing in the U.S. as a pure luxury and performance brand, and now the marque has a complete and robust product lineup in America as in other markets.

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2015 Audi Cars

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Audi News & Reviews

2015 Volvo XC90: LA Auto Show
November 20, 2014 
The 2015 Volvo XC90 blends safety with style and comfort with capability.   Read more
2016 Audi A6 and 2016 Audi A7: LA Auto Show
November 19, 2014 
The refreshed 2016 Audi A6 and 2016 Audi A7 bow at the 2014 LA Auto Show with fresh styling and big powertrain changes for the base A6 2.0T.   Read more
2015 Porsche 911 Carrera GTS: LA Auto Show
November 19, 2014 
The 2015 Porsche 911 Carrera GTS launches in Los Angeles and hits the supercar sweet spot right away.   Read more
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