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Premier Subaru

150 North Main StreetBranford, CT 06405
1-888-343-09851-888-343-0985

Services and Amenities

  • Factory Authorized Service Center
  • Parts & Accessories
  • Courtesy Shuttle
  • Customization
  • Comfortable Waiting Area

Why You Should Buy a New Car From Us

YOU HAVE EXPECTATIONS. OUR JOB IS TO EXCEED THEM! We don't just want your business today...we want you to come back in the future, too. We have sold more than 10,000 cars ... Read more
YOU HAVE EXPECTATIONS. OUR JOB IS TO EXCEED THEM! We don't just want your business today...we want you to come back in the future, too. We have sold more than 10,000 cars and have one of the highest customer satisfaction ratings in the United States. Premier Subaru also arranges financing, warranties and service contracts. Buy from us! We are approved by the BBB and are a AAA Approved Auto Service Facility. Premier Subaru also offers competitive financing packages to meet your needs.

Why You Should Buy a Used Car From Us

YOU HAVE EXPECTATIONS. OUR JOB IS TO EXCEED THEM! We don't just want your business today...we want you to come back in the future, too. We have sold more than 10,000 cars ... Read more
YOU HAVE EXPECTATIONS. OUR JOB IS TO EXCEED THEM! We don't just want your business today...we want you to come back in the future, too. We have sold more than 10,000 cars and have one of the highest customer satisfaction ratings in the United States. Premier Subaru also arranges financing, warranties and service contracts. Buy from us! We are approved by the BBB and are a AAA Approved Auto Service Facility. Premier Subaru also offers competitive financing packages to meet your needs.

Dealer Disclaimer

Price excludes state and local tax, registration fees and dealer conveyance fee or processing fees. Certain other fees and restrictions may apply. See dealer for details ... Read more
Price excludes state and local tax, registration fees and dealer conveyance fee or processing fees. Certain other fees and restrictions may apply. See dealer for details.
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A certified pre-owned car has passed a strict inspection by the original manufacturer and is backed by an extended warranty.
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Trim refers to both exterior and interior options that enchance a base model. (Ex: Ford Mustang GT or Honda Accord EX)
These Participating Dealers accept the Kelley Blue BookSM Instant Cash Offer which is a free actual offer based on your specific car's condition and features. Once the Dealer inspects your vehicle to verify the information and confirm the condition of your car, you decide if you want to walk away with cash, use the Offer toward the purchase of another vehicle, or do nothing at all.
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Dealer Ratings

24-Month Overall Rating
  • 4.9
    Customer Service
  • 4.8
    Quality Of Work
  • 4.9
    Friendliness
  • 4.8
    Overall Experience
  • 4.7
    Price

Dealership Reviews

1 - 5 of 500 
Jack2/11/2016 09:28:42 AM
4.8
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(NEW)
Would I Recommend this Dealer:Yes
Who Helped Me:Jason Jarkes
I purchased my 2014 Forester 2 years ago from this dealership just after I arrived the States. The only reason I went to this dealership was that they had a reletively good reputation in CT on google search. It turned out to be a good experience. It is a no-brainer that I chosed it to buy my 2016 Outback limited here. The sales guy Jason Jarkes was really helpful and frank to me. I think that I got a good offer. The entire purchase experience is wonderful.
dellyalca2/07/2016 08:00:18 PM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(NEW)
Would I Recommend this Dealer:Yes
Who Helped Me:Barbara Mullen,Rob Weljkovic
I recently purchase a 2016 Subaru Impreza and was pleasantly surprised with the great expertise of everyone who handled our case, from the salesperson to the manager who handled the paperwork. Everyone was very knowledgeable, trustworthy, kind and patient. Definitely made us feel at ease with our purchase and we highly recommend this dealership to anyone who is looking into buying a car. Great Customer service!!
Premier Subaru responded to this review
2/08/2016
Thanks for your comments! We really appreciate them and, we wish you many years of happy motoring in your new Impreza!
:SSB98L2/04/2016 05:24:43 PM
5.0
Overall Rating
Overall Experience
Reason for My Visit:SALES(NEW)
Would I Recommend this Dealer:Yes
Who Helped Me:Rodney Pomerleau,Gary Christiansen,Helena O'Connell
We came in to buy a 2016 Impreza hatchback. Just needed help with the details. Helena O'Connell clearly outlined the options, and was most helpful during the test drive and getting our color choice in the model we chose. The delivery date quoted was also spot on. We also appreciated the help of Rodney Pomerlau and Gary Christiansen who walked us through our concerns and questions. This is our second Premier purchase. We would not have returned ifour experience had been anything but favorable.
Premier Subaru responded to this review
2/04/2016
Thank you for your comments - and, your repeat business! We are grateful for your confidence in our company and we look forward to assisting you now, and in the future! Enjoy your new car!
LachanceA2/03/2016 04:31:11 PM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(NEW)
Would I Recommend this Dealer:Yes
Who Helped Me:Helena O'Connell
I went in for my first ever new car. I already knew a couple cars I wanted to look at, but Helena really helped me hone exactly what I needed and wanted. I was walked through all the steps, it was a smooth process, and I got the perfect car for me. Thanks to everybody at Premier Subaru!
Premier Subaru responded to this review
2/05/2016
Thank you for your review of our dealership - and, thank you for your business! Please enjoy your new car!
Gloria07212/03/2016 03:16:44 PM
4.4
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(USED)
Would I Recommend this Dealer:Yes
Who Helped Me:Adam Arsenault,Rita Ruhland
I walked into the dealership knowing beforehand the used vehicle I wanted to review and test drive. Adam came up to me immediately to see if I needed help. I advised I made an appointment to test drive a 2008 Subaru I saw on line. He proceeded to obtain information and start the process.
Premier Subaru responded to this review
2/05/2016
Gloria/ Thank you so much for your review and your comments about our dealership! We appreciate them, as does Adam and Rita!
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Premier Subaru : Branford, CT 06405 Car Dealership, and Auto Financing - Autotrader