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Richmond BMW

8710 Broad St.Richmond, VA 23294
1-888-365-74851-888-365-7485

Services and Amenities

  • Factory Authorized Service Center
  • Loaner Cars
  • Parts & Accessories
  • Courtesy Shuttle
  • Detailing
  • Internet Access
  • Comfortable Waiting Area
  • Delivery Options
View all services and amenities

Why You Should Buy a New Car From Us

Richmond BMW is proud to serve Richmond and all the surrounding communities. Virginia BMW dealers know BMW customers come to Richmond to find the newest BMWs, the best Us ... Read more
Richmond BMW is proud to serve Richmond and all the surrounding communities. Virginia BMW dealers know BMW customers come to Richmond to find the newest BMWs, the best Used Cars in Richmond and outstanding BMW Service & BMW auto repair. Richmond BMW specializes in BMW financing and anything else you'll need for your new or used BMW in Richmond. Stop by and see what makes Richmond BMW a premier Richmond area BMW Dealer.

Why You Should Buy a Used Car From Us

Richmond BMW is proud to serve Richmond and all the surrounding communities. Virginia BMW dealers know BMW customers come to Richmond to find the newest BMWs, the best Us ... Read more
Richmond BMW is proud to serve Richmond and all the surrounding communities. Virginia BMW dealers know BMW customers come to Richmond to find the newest BMWs, the best Used Cars in Richmond and outstanding BMW Service & BMW auto repair. Richmond BMW specializes in BMW financing and anything else you'll need for your new or used BMW in Richmond. Stop by and see what makes Richmond BMW a premier Richmond area BMW Dealer.

Dealer Disclaimer

Price excludes processing fee and freight or destination charge.
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A certified pre-owned car has passed a strict inspection by the original manufacturer and is backed by an extended warranty.
Some brands group models with similar body styles together. (Ex: BMW 3 Series or Mercedes-Benz C-Class)
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These dealers accept offers from our Trade-In Marketplace, which determines the value of your car and provides an instant, free offer. Offers are guaranteed as long as the car's condition and information are verified.
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Dealer Ratings

24-Month Overall Rating
  • 4.9
    Customer Service
  • 4.9
    Quality Of Work
  • 4.9
    Friendliness
  • 4.9
    Overall Experience
  • 4.7
    Price

Dealership Reviews

1 - 5 of 500 
Chris T4/27/2015 12:15:43 PM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(USED)
Would I Recommend this Dealer:Yes
Who Helped Me:Anton Kulay
I'm a very difficult buyer for most car dealers. I work in sales and so I have very little patience for the usual dealership tactics. I do my research, set very firm limits for pricing and options and usually watch the market for four to six months before making a purchase so that, when a good deal pops up, I know what it looks like. The car: I found Richmond BMW via a number of channels. They had posted a few cars on AutoTrader, Cars.com and the USAA.com search tool. I inquired about a car that was pretty close to what I was looking for (the USAA tool flagged it as an excellent value), Anton reached out to me, but ultimately I decided against a purchase. He was completely respectful, didn't try to change my mind or oversell the car that was on their lot. Instead, he just asked for more information on what I was looking for. I was very specific about options and price. Honestly, I was a bit of a "tool". Within a few days, Anton sent me a note indicating that he found a car that fit my profile and asked if I'd be interested in driving it. It was at another dealership, and so they asked for me to pay the shipping costs, to which I replied "xxx no", but that if the car was what they said it was, I was serious about buying it. They paid the shipping costs and I drove an hour to Richmond to take a look. The car was better than what I asked for, and extremely fairly priced. Trade in: I was not planning to trade in my car, but I also did some research in case they gave me a fair offer. I was impressed that the manager asked me to ride with him as he assessed my Z3, and he was very up front about how he was evaluating my car. He didn't do the usual tactic of trying to tell me that my car was a disaster waiting to happen and he didn't try to "low ball" me on the price. He offered me about half way between the auction value and the retail sale price of my car (according to Edmunds.com and cars.com). I decided to accept his offer, saving myself the trouble of prepping the car for sale, advertising it, and trying to sell it myself. Financing: I arrived at the dealership with funding in hand from USAA. USAA offered me a very good rate that I was satisfied to proceed with, but Heather (financing) offered to run the numbers in case they were able to find a better rate. She was able to beat USAA by half a point. Unbelievable! Dealer: Anton was extremely respectful, informed and honest at all stages of the sale. I made him work for the sale, and he worked harder than any dealer I have ever met. I arrived with a major attitude, fully expecting to be over sold, and his response was to "kill me with kindness". After the sale, I had a few questions and inadvertently called his cell phone on his day off - he took the call without a word of complaint (only later did I realize what I had done and offered my apology). Without question, this was the best car buying experience that I have ever had (including other BMW dealerships).
carhouse4/27/2015 11:11:27 AM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(NEW)
Would I Recommend this Dealer:Yes
Who Helped Me:Steve Lerner,Josh Alford
Everything went very well with no surprises. Steve Lerner and Josh Alford did a great job with explaining everything. We never felt pressured. All of the options were presented and we had ample time to make discuss everything and make decisions.
DasNerdherder4/27/2015 09:16:36 AM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(USED)
Would I Recommend this Dealer:Yes
Who Helped Me:James Gardner,Paul Baldwin
I stopped by Crown MINI on a whim several weeks ago and was so impressed with the sales staff that when I was finally ready to purchase I went right back to them. Zero pressure, very helpful - I was very pleased.
clb4/21/2015 09:20:00 AM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(USED)
Would I Recommend this Dealer:Yes
Who Helped Me:Steve Lerner
I purchased a car from Richmond BMW and was very pleased by how great the team there is. I worked primarily with Steve Lerner but everyone from the General Manager to the Service Manager were very friendly and knowledgeable. I would recommend this dealership to anyone interested in either purchasing a BMW or who is looking for dealership at which to service their car.
Richmond BMW/Crown MINI of Richmond responded to this review
4/21/2015
Thank you for the 5 star review! I'm so happy to hear that the entire team here at Richmond BMW made your experience an exceptional one and we look forward to serving you again in the future. Best, Matt Perry, General Manager
SAC4/20/2015 04:55:57 PM
5.0
Overall Rating
Customer Service
Quality Of Work
Friendliness
Overall Experience
Price
Reason for My Visit:SALES(USED)
Would I Recommend this Dealer:Yes
Who Helped Me:Matthew Perry,Steve Lerner
Too often we hear stories of car dealers who cut corners and fail to stand behind their commitments. Nothing could be further from the truth at Crown BMW/MINI. After purchasing a vehicle from Steve Lerner at Crown (who was extremely professional, pleasant and knowledgeable), my wife and I encountered a problem with the vehicle. Within hours, Steve and Matt Perry from Crown were orchestrating an amazing response and corrective plan of action that was, by all measures incredibly impressive. The manner in which Steve and Matt addressed our issues demonstrate that Crown is an exemplary dealership which I can enthusiastically recommend.
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