Auto Show : 2012 Chicago Auto Show
2012 Ram Truck Laramie Limited: Chicago Auto Show
- Ram Truck unveils the 2012 Laramie Limited at this year's Chicago Auto Show
- The Laramie Limited will sit atop the Ram Truck line
- The Laramie Limited Ram will go on sale in showrooms in Spring 2012
For affluent buyers who wish to harness Ram Truck capability while also enjoying the lap of luxury, Ram Truck introduces a new high-end Laramie Limited model.
On the outside, the Laramie Limited has been distinguished from the rest of the Ram line by incorporating a body-color front fascia and painted rear bumpers. On the back Laramie Limited trucks will be proudly branded with an italicized "Limited" badge on the tailgate in addition to the iconic Ram's Head logo.
The exterior paint choices for the Laramie Limited will be restricted to six colors: black, bright silver metallic, bright white, deep cherry red pearl, mineral gray metallic, and true blue. Other exterior features of the Laramie Limited have been borrowed from other Ram Truck variants including the 20-inch aluminum wheels from the Laramie Longhorn.
It's on the interior where buyers will find the most Laramie Limited distinction. The interior is full dark slate 100-pecent leather. Contrasting medium graystone leather piping provides seat-edge emphasis. Additional accents are created along either side of the piping by medium graystone deck-seam stitching.
The Laramie Limited dash features a center stack trimmed in high-gloss piano black. Liquid graphite side bezels and bright chrome vent rings complete the center stack's detailing. Piano-black finishes also are used in the door panels and are trimmed in bright chrome because there's nothing more luxurious than piano black and chrome appointments.
Like any good luxury vehicle, the Laramie Limited also is equipped with navigation, remote start, back-up camera, power adjustable pedals with memory, heated steering wheel, front ventilated and heated seats, and rear heated seats.
Customers can look for the 2012 Laramie Limited Ram Truck in showrooms this spring.
What it means to you: For affluent buyers who shied away from the Laramie Longhorn due to its country connotations, there's a new Ram luxury truck.