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BMW Adding Special Edition 1 Series Models for 2012

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ADDITIONAL MODEL INFORMATION
2012 BMW 1 Series

author photo by Jeffrey Archer January 2012
  • BMW is adding the upscale Edition Exclusive and sporty Edition Sport to the 1 Series range for 2012.
  • Edition Exclusive models feature a host of upscale features including chrome exterior accents and a unique Mineral Grey exterior color.
  • Edition Sport models include an aerodynamic body kit, black kidney grilles and unique alloy wheels.

Two new special edition models will join the BMW 1 Series lineup for the compact luxury car's 2012 model year. According to BMW, the upscale Edition Exclusive and performance-oriented Edition Sport will become available for all 1 Series models beginning in March.

For buyers interested in a more luxurious 1 Series, the Edition Exclusive adds several high-end touches to the already plush compact car. According to the automaker, exterior updates include unique alloy wheels, chrome window strips and kidney grilles, a new Mineral Grey Metallic exterior color and exterior mirrors painted in Oxide Silver matte finish. Inside, the special edition model includess unique Pearl Grey seats with contrast stitching, aluminum interior strips, an exclusive headliner, and a new chrome-trimmed sports steering wheel.

Buyers looking for a sportier driving experience will be more interested in the performance-oriented 1 Series Edition Sport. According to BMW, exterior updates include an aerodynamic M Sports body kit, which includes 17- or 18-inch M light alloy wheels that feature a double spoke design. Other exterior changes include chrome window trim and exhaust tips, black kidney grilles and exterior mirrors, and a new metallic paint finish dubbed Carbon Black.

Inside, the exciting 1 Series Edition Sport features an M leather steering wheel, stainless steel pedals and an aluminum M footrest. Other updates include an M gearshift lever finished in embossed leather along with seat covers and door trim finished in a unique Flashpoint Black color scheme with contrast stitching in blue.

Although BMW announced the special edition 1 Series models will go on sale in March, the automaker didn't reveal pricing for the upgrades, which will likely be treated like traditional option packages. According to BMW, both Edition Exclusive and Edition Sport trims are available on all 1 Series models, from the base-level 128i coupe to the upscale 135i convertible. The special edition trims will likely help boost 1 Series sales, which ended 2011 at just under 9,000 units - a decline of more than 30 percent compared to 2010.

What it means to you: The new packages will add some more excitement to the 1 Series line for 2012.

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BMW Adding Special Edition 1 Series Models for 2012 - Autotrader