• Sign in
  • |
  • Sign up

Auto Show:  2013 Ces

Mercedes-Benz mbrace2: 2012 CES

RELATED READING
See all Mercedes-Benz articles
RESEARCH BY MAKE
Honda cars, trucks and SUVs Nissan cars, trucks and SUVs Ford cars, trucks and SUVs Toyota cars, trucks and SUVs Hyundai cars, trucks and SUVs Chevrolet cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs Lexus cars, trucks and SUVs
Acura cars, trucks and SUVs Alfa Romeo cars, trucks and SUVs Aston Martin cars, trucks and SUVs Audi cars, trucks and SUVs Bentley cars, trucks and SUVs BMW cars, trucks and SUVs Buick cars, trucks and SUVs Cadillac cars, trucks and SUVs Chevrolet cars, trucks and SUVs Chrysler cars, trucks and SUVs Dodge cars, trucks and SUVs Ferrari cars, trucks and SUVs FIAT cars, trucks and SUVs Ford cars, trucks and SUVs Freightliner cars, trucks and SUVs GMC cars, trucks and SUVs Honda cars, trucks and SUVs Hyundai cars, trucks and SUVs Infiniti cars, trucks and SUVs Jaguar cars, trucks and SUVs Jeep cars, trucks and SUVs Kia cars, trucks and SUVs Lamborghini cars, trucks and SUVs Land Rover cars, trucks and SUVs Lexus cars, trucks and SUVs Lincoln cars, trucks and SUVs Lotus cars, trucks and SUVs Maserati cars, trucks and SUVs Mazda cars, trucks and SUVs McLaren cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs MINI cars, trucks and SUVs Mitsubishi cars, trucks and SUVs Nissan cars, trucks and SUVs Porsche cars, trucks and SUVs RAM cars, trucks and SUVs Scion cars, trucks and SUVs smart cars, trucks and SUVs SRT cars, trucks and SUVs Subaru cars, trucks and SUVs Tesla cars, trucks and SUVs Toyota cars, trucks and SUVs Volkswagen cars, trucks and SUVs Volvo cars, trucks and SUVs
RESEARCH BY STYLE
AWD/4WD
Commercial
Convertible
Coupe
Hatchback
Hybrid/Electric
Luxury
Sedan
SUV/Crossover
Truck
Van/Minivan
Wagon

author photo by Colin Ryan January 2012

Mercedes-Benz calls it "mbrace." It's the company's own telematics system. Telematics are also known as information and communications technology; it's where things like navigation and in-car phone functions all intermingle and sit in that top space of the center console.

At the 2012 Consumer Electronics Show, Mercedes-Benz has announced the second generation, called mbrace2. It offers what the company describes as "top-of-the-line features related to safety, infotainment, personal assistance and vehicle care." It has been developed to work not just inside a Benz but also outside, via the user's smartphone - either an Apple iPhone or an Android-based unit.

That's what differentiates this generation from the last: internet and remote access capability. And "the cloud" is involved. The cloud basically turns people's computers, tablets, smartphones and the like into terminals connected via the internet to sets of remotes servers. The upside of this is that any software updates can be implemented with little fuss, so users always have the most current features. This is especially good for drivers.

"Traditionally, in-vehicle technology is finalized more than a year before a vehicle comes to market and is difficult to upgrade," said Steve Cannon, president and CEO of Mercedes-Benz USA. "The mbrace2 system solves [this] lifecycle conundrum... creating a networked vehicle that is always online, always upgradeable."

The new web-related highlights of mbrace2 include Facebook and Google, open browsing, stock prices and news. Under the umbrella of remote access comes things like vehicle diagnostics, valet protect, speed alerts and geo-fences. This last item sets a virtual boundary, so if someone borrows the car and goes beyond a certain point, mbrace2 will send a text to the owner's phone. A virtual tattle-tale, yes, but still good to have.

The mbrace2 system also offers concierge services that can make a restaurant reservation, purchase cinema tickets and much more. The first car to receive this will be the 2013 Mercedes-Benz SL that launches in the spring and then it will become available on most 2013 model year cars as they go on sale.

RELATED INVENTORY
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2010 Mercedes-Benz C-Class Sedan
Used 2010 Mercedes-Benz C-Class
$17,961
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2013 Mercedes-Benz GL-Class 4MATIC
Used 2013 Mercedes-Benz GL-Class
$44,985
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2012 Mercedes-Benz E-Class 4MATIC Sedan
Used 2012 Mercedes-Benz E-Class
$24,971
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Mercedes-Benz GLK-Class 4MATIC
Used 2011 Mercedes-Benz GLK-Class
$23,872
This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Close 
Mercedes-Benz mbrace2: 2012 CES - Autotrader