2012 Jeep Cars

Jeep

One of the most beloved and durable brands in U.S. automotive history, Jeep is the father of the modern SUV and remains a crown jewel in Fiat's purchase of Chrysler LLC. When the U.S. Army sought a "light reconnaissance vehicle" to replace its motorcycle in 1940, Willys-Overland won a three-way competition and produced the MA, and later the MB. It's unclear why the rugged four-wheel-drive vehicle quickly became known as the "Jeep"; one theory is that it came from the slurring of the letters "GP," the military abbreviation for General Purpose. In any event, Jeep became ubiquitous at the European front and helped win World War II. After the war, Willys produced civilian Jeeps, and then the brand had a succession of owners. Jeep remained largely a niche line with American consumers until Chrysler bought it in 1987 shortly after the mainstay Jeep CJ-7 was replaced with the Wrangler. Soon, Chrysler broadened the Jeep franchise with a variety of larger models, still emphasizing their off-road capabilities. But one, Jeep Grand Cherokee, represented the vanguard of the modern SUV when it became popular with older and more upscale consumers in the Eighties. Since then, Jeep has remained synonymous with the ever-proliferating SUV market, but the Spartan Wrangler remains its signature model.

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2012 Jeep Cars

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Jeep News & Reviews

2017 Land Rover Discovery Sport: Real World Review - Video
June 27, 2017 
The Land Rover Discvery Sport is a compact crossover packed with luxury features, advanced safety tech and real off-road capability.   Read more
The Range Rover Classic Will Be Valuable Someday
June 26, 2017 
Looking for a good automotive investment? Consider the Range Rover Classic. And yes, I'm serious.   Read more
The GM W Platform Is Severely Underrated
June 26, 2017 
These trusty cars still have a lot to offer.   Read more
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