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Auto Show:  2011 Sema Auto Show

Hyundai Shows Custom Veloster


author photo by Jeffrey Archer October 2011

A customized version of Hyundai's quirky Veloster is headed to this year's SEMA show in Las Vegas. Hyundai recently announced it teamed up with automotive digital media firm PM Lifestyle to create the unique Veloster, which will fit right in at the aftermarket-heavy SEMA show.

Finished in bright blue with a carbon fiber hood, the customized Veloster will make its official debut when SEMA opens on November 1 at the Las Vegas Convention Center. Beyond its attention-grabbing exterior, the highly tricked-out hatchback features several mechanical modifications and interior upgrades, each designed to showcase the Veloster's tuning potential.

"The Veloster is the perfect platform for enthusiasts looking to make everyday modifications to their vehicles and for students who are learning what it takes to be a mechanic," said PM Lifestyle's Jayke Milton. "It's fairly simple to bolt equipment on and off the Veloster sub-frame, making it easy for people to make modifications in their own garages. Plus, the three-doors on the Veloster give it a unique look, making it a very exciting, stand-out car."

In addition to its custom color and carbon fiber hood, modifications to the Veloster's unique exterior include LED door mirrors, a carbon fiber trunk and rear diffuser, a custom-made body kit, and an LED light conversion. Inside, the Veloster is modified even more heavily, with peanut butter-colored leather replacing the standard interior and center console. Other interior modifications include Kicker speakers and a Kicker amplifier and subwoofer, as well as suede trim throughout.

But for tuners and enthusiasts looking to maximize the Veloster's potential, the most important modifications are under the hood. There, PM Lifestyle and Hyundai made considerable improvements, adding a cold-air intake, an aftermarket exhaust, a nitrous-oxide system, an upgraded clutch, larger brakes, 18-inch wheels and sport-tuned suspension. While it's unknown exactly what impact the modifications will have on the Veloster's performance, it's safe to say the tuned hatchback will be far more energetic than the standard model.

While Hyundai has only released sketches of the tuned Veloster so far, we'll provide more information - and photos - when the hatchback makes its live debut.

This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Hyundai Shows Custom Veloster - Autotrader