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Auto Show:  2011 La Auto Show

Nissan Brings Food Truck Concepts to LA Auto Show


author photo by J. Mark Sternberg November 2011

Nissan's Los Angeles Auto Show display features a pair of NV 2500 vans to that were customized to work as some the city's most popular food trucks.

The gourmet food truck craze is one of the hottest trends in the epicurean world right now. Hordes of fans chase the mobile restaurants across Los Angeles every day in search of their favorite cheap, but expertly made meals.

The Grilled Cheese Truck is one of the most well liked destinations for new wave foodies. Head Chef and self proclaimed 'Big Cheese' Dave Danhi has come up with interesting, high brow takes on the classic rainy day melted sandwich.

The Grilled Cheese crew can whip up a standard grilled cheese or any one of it creative spins on the formula that include double cream brie and pork loin or macaroni and cheese with bbq pork rib. The truck even offers up a dessert sandwich made with s'more toppings.

The food is usually served out of a pair of traditional catering trucks but the company's CEO (That's Cheese Executive Officer, folks) Michele Grant said the Nissan NV2500 offers up some unique advantages. "There are some places we just can't go with the big trucks, and we can with the Nissan."

The NV 2500 doesn't have all the equipment the usual catering trucks do, but Schilling wants to get his hands on one of the trucks full time "We could use it for catering or for bar mitzvahs or weddings," he said.

The space was more than enough for the workers of Cool Haus, a food truck that specializes in gourmet ice cream sandwiches. The high roof of the tall trucks allowed chefs more than enough headroom to move freely inside.

"We wanted to show how you can use the trucks in a creative and innovative way," said John Schilling, Nissan's PR manager "People think they are for plumbers and repairmen but they can be so much more."

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This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Nissan Brings Food Truck Concepts to LA Auto Show - Autotrader