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Audi Providing Free SiriusXM Traffic to Buyers

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author photo by Jeffrey Archer May 2012
  • Audi will include SiriusXM Traffic in 2013 models with MMI navigation
  • The system will be offered free of charge for four years
  • SiriusXM Traffic provides current traffic information

SiriusXM is teaming up with Audi to provide car buyers with four years of its SiriusXM Traffic service at no charge. The feature, which will be included in most 2013 Audi models, gives buyers access to traffic speed and flow information and provides routing assistance in congested areas.

According to Audi, four years of SiriusXM Traffic will be standard on all of its 2013 model year vehicles equipped with MMI Navigation Plus or MMI Navigation Plus with MMI Touch. As usual, the automaker will also include a free trial subscription of SiriusXM satellite radio, which offers three months of commercial-free music, sports, live news, talk and comedy.

"Owning an Audi has always meant more than just driving, and our discerning customers demand the most technologically advanced vehicles available," said Johan de Nysschen, Audi of America's president. "We continually strive to innovate and give our customers the best in-vehicle experience, and we are excited to give our customers the opportunity to experience premium entertainment and data services such as SiriusXM satellite radio and SiriusXM Traffic."

SiriusXM Traffic gathers information from multiple sources including police and emergency services, cameras and road sensors and provides traffic information through in-car navigation systems. Audi buyers who use the service will see detailed information on traffic speed, accidents, construction and road closings through their MMI navigation system. Drivers will also see major roads and highways colored in green, yellow or red depending on traffic flow-a factor that the system will take into account when suggesting routes.

Audi says it will give buyers of 2013 models a four-year free subscription to SiriusXM Traffic even if they decide not to renew their trial subscription to SiriusXM satellite radio. The 2013 models are scheduled to go on sale this summer.

What it means to you: After Audi's decision to offer SiriusXM Traffic for free on navigation-equipped models, don't be surprised to see other automakers quickly following suit.

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Audi Providing Free SiriusXM Traffic to Buyers - Autotrader