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Audi S6: Prom (Worth It)

The Prom Super Bowl ad  from Audi shows off one of its latest high-performance sedans, the new S6. The S6 is based on the latest version of Audi’s midsize A6 sedan, which was redesigned for 2012.

All-new for 2013, the S6 uses Audi’s twin-turbo 4.0-liter V8. That engine produces 420 horsepower and scoots the sedan to from 0-60 mph in around 4 seconds. Much of the reason for its sports car-like acceleration is due to the S6’s high-tech S tronic dual-clutch transmission. The 7-speed automated manual makes lightning-quick shifts.

The Prom Super Bowl ad also touches on a major S6 design trait: its LED lighting. That, coupled with larger alloy wheels, helps to distinguish the sedan from its more conservative A6 counterpart. Between the aggressive styling and powerful motor, the confidence-boosting S6 gives you the courage to walk up to the prom queen and give her a kiss.

See all Super Bowl commercials

Does Audi’s ad make the new S6 seem worth it? Let us know in the comments below.


Doug Demuro
Doug Demuro
Doug DeMuro writes articles and makes videos, mainly about cars. Doug was born in Denver, Colorado, and received an economics degree from Emory University in Atlanta. After graduation, Doug spent three years working for Porsche Cars North America. Eventually, he quit his job to become a writer, largely because it meant that he no longer had to wear pants. Doug’s work has been featured in a... Read More about Doug Demuro

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