Car News:  Life In Drive

Car Seat Snafus: Why Parents are Overwhelmed With How to Keep Kids Safe on the Road

RELATED INVENTORY
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2018 Volvo XC60 AWD T5 Momentum
Used 2018 Volvo XC60
$37,490
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2018 Volvo XC60 AWD T5 Inscription
Used 2018 Volvo XC60
$42,975
RELATED READING
See all Volvo XC60 articles
RESEARCH BY MAKE
Toyota cars, trucks and SUVs Ford cars, trucks and SUVs Honda cars, trucks and SUVs Chevrolet cars, trucks and SUVs Jeep cars, trucks and SUVs BMW cars, trucks and SUVs Nissan cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs Volvo cars, trucks and SUVs
Acura cars, trucks and SUVs Alfa Romeo cars, trucks and SUVs AMC cars, trucks and SUVs Aston Martin cars, trucks and SUVs Audi cars, trucks and SUVs Bentley cars, trucks and SUVs BMW cars, trucks and SUVs Bugatti cars, trucks and SUVs Buick cars, trucks and SUVs Cadillac cars, trucks and SUVs Chevrolet cars, trucks and SUVs Chrysler cars, trucks and SUVs Daewoo cars, trucks and SUVs Datsun cars, trucks and SUVs DeLorean cars, trucks and SUVs Dodge cars, trucks and SUVs Eagle cars, trucks and SUVs Ferrari cars, trucks and SUVs FIAT cars, trucks and SUVs Fisker cars, trucks and SUVs Ford cars, trucks and SUVs Freightliner cars, trucks and SUVs Genesis cars, trucks and SUVs Geo cars, trucks and SUVs GMC cars, trucks and SUVs Honda cars, trucks and SUVs HUMMER cars, trucks and SUVs Hyundai cars, trucks and SUVs INFINITI cars, trucks and SUVs Isuzu cars, trucks and SUVs Jaguar cars, trucks and SUVs Jeep cars, trucks and SUVs Kia cars, trucks and SUVs Lamborghini cars, trucks and SUVs Land Rover cars, trucks and SUVs Lexus cars, trucks and SUVs Lincoln cars, trucks and SUVs Lotus cars, trucks and SUVs Maserati cars, trucks and SUVs Maybach cars, trucks and SUVs MAZDA cars, trucks and SUVs McLaren cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs Mercury cars, trucks and SUVs MINI cars, trucks and SUVs Mitsubishi cars, trucks and SUVs Nissan cars, trucks and SUVs Oldsmobile cars, trucks and SUVs Plymouth cars, trucks and SUVs Pontiac cars, trucks and SUVs Porsche cars, trucks and SUVs RAM cars, trucks and SUVs Rolls-Royce cars, trucks and SUVs Saab cars, trucks and SUVs Saturn cars, trucks and SUVs Scion cars, trucks and SUVs smart cars, trucks and SUVs SRT cars, trucks and SUVs Subaru cars, trucks and SUVs Suzuki cars, trucks and SUVs Tesla cars, trucks and SUVs Toyota cars, trucks and SUVs Volkswagen cars, trucks and SUVs Volvo cars, trucks and SUVs Yugo cars, trucks and SUVs
RESEARCH BY STYLE
AWD/4WD
Commercial
Convertible
Coupe
Hatchback
Hybrid/Electric
Luxury
Sedan
SUV/Crossover
Truck
Van/Minivan
Wagon
ADDITIONAL MODEL INFORMATION

author photo by Lindsay Martell September 2018

You slather them with sunscreen, insist they hold your hand walking across the street and make sure they at least try the greens on their plate. But when it comes to car seat know-how, many parents are left scratching their heads.

That's according to a new survey conducted by The Harris Poll on behalf of Volvo Car USA. Researchers found American drivers are downright confused and overwhelmed when doing their homework on the best products to keep kids safe: According to the survey, a whopping 97 percent of new parents are having trouble sifting through the piles of safety products available today.

Car Seat Conundrum

The item most befuddling to new parents? The car seat. Data collectors found 71 percent of moms and dads are completely overwhelmed by the seemingly endless selection of models, and 58 percent are agitated by researching seat information. And once they make the decision (Graco? Britax? Chicco?), the frustration doesn't end. The poll also revealed that 32 percent have buyer's remorse, wishing they had selected a different make or model. For new parents, that number jumps to 41 percent and 47 percent for millennial parents.

This kind of car seat quandary isn't just about one concern, either. Thirty-six percent of parents surveyed are perplexed with finding the safest seat, 20 percent say installing the seat is another headache and staying on top of possible recalls is a concern for 19 percent of respondents.

Buying a car seat is one thing. Installing it is another. Over half of those surveyed say they would outsource the installation of the seats -- paying a professional to do it for them. I have to say I would have gladly forked over the money for this kind of service when I was a new mom. Gladly. Seems millennial moms and dads agree with me -- a hefty 65 percent would pay for that service, too.

Safety Steps

Once the seat is in, parents may think the process of securing their kiddos is finished. Hardly. Additional steps are needed to ensure your little ones stay safe. Alarmingly, only 35 percent of parents check the car seat expiration date, 50 percent make sure their child hasn't outgrown the seat and a mere 35 percent remove the kid's coat before buckling them in.

These numbers point to the fact that parents need a helping hand, stat: "Nothing is more important to parents than their children's safety and despite the overwhelming options available, it's clear they are looking for more guidance and direction to ensure they are making the right choices," said Jim Nichols, Product, Technology & Brand Communications Senior Manager for Volvo Car USA.

Fortunately, the folks at Volvo are offering some relief. September 29 is National Seat Check Saturday, and Volvo retailers across the United States will have certified CPS technicians on hand to help parents properly install or check an already installed seats to make sure it is safely installed in your car. This offer extends to drivers of all makes and models -- not just Volvo owners. Plus, it's free. Check out the list of retailers at Volvo Cars.

RELATED INVENTORY
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2018 Volvo XC60 AWD T5 Momentum
Used 2018 Volvo XC60
$37,490
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2018 Volvo XC60 AWD T5 Inscription
Used 2018 Volvo XC60
$42,975
This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Car Seat Snafus: Why Parents are Overwhelmed With How to Keep Kids Safe on the Road - Autotrader