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Chrysler's Swivel 'n Go is a No-Go for 2011 Minivans

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author photo by Autotrader December 2010

When Chrysler’s Swivel ‘n Go seating system for minivans was launched in 2008 it seemed like a cool idea for families on the move. Apparently not. It looks like that option is a no-go for the 2011 Chrysler Town & Country and Dodge Grand Caravan.

The feature, which debuted in the 2008 Chrysler Town & Country and Dodge Grand Caravan, allows second-row passengers to face the third row by turning their seats 180 degrees. Also available was a table that could be set up between the two rows to use for everything from meals to bingo games. In other words, you could turn your minivan into a miniature RV (albeit, without the kitchen and hot tub).

Unfortunately, if one wanted the Swivel ‘n Go option, they had to forego Chrysler’s other configuration, Stow ‘n Go, which tucks the second row under the floor, creating a flat surface and large cargo space.

Stow ‘n Go proved to be hugely popular. When it made its debut in 2005, Chrysler forecast a 15 percent take rate for the standard fold-and-tumble seating. At the time marketing chief George Murphy said, “When you have a feature that really resonates, it’s going to be a pretty high take-rate.” In fact, Stow ‘n Go was credited with boosting Chrysler minivan sales in 2005 –-Town & Country deliveries rose 42 percent compared with 2004.

So when it comes right down to it, buyers prefer space rather than swivel. In 2008, Swivel ‘n Go claimed up to half of Chrysler Group’s minivan mix. Todd Breneiser, head of minivan segment product planning, says that number fell below 20 percent.

No worries, though. If you still pine for Swivel ‘n Go–and you’re willing to do without Stow ‘n Go- there’s the option of second row “Luxury quad.” The seating configuration claims to provide the same comfort level as the front row captain’s chairs.

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Used 2010 Chrysler Town & Country Touring
Used 2010 Chrysler Town & Country
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Used 2010 Chrysler Town & Country LX
Used 2010 Chrysler Town & Country
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This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Chrysler's Swivel 'n Go is a No-Go for 2011 Minivans - Autotrader