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Mini Rolls Out Driving Excitement App

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author photo by Jeffrey Archer December 2011
  • Mini's new Driving Excitement app measures performance features like lateral G forces and current horsepower.
  • The app's most interesting feature is its ability to be uploaded to the center-mounted, in-dash display screen found in most Minis.
  • The app is part of the automaker's Mini Connected technology, which integrates smartphone features with the driving experience.

Mini's new Driving Excitement iPhone app is a fun new take on a growing trend that teams up social media and automotive technology. According to Mini, the app features performance data ranging from engine temperature to lateral G-forces, and can even be uploaded into the car's in-dash, center-mounted screen.

The app, which is available to Mini drivers for free download, taps into the Mini's electronic engine control unit, or ECU, to provide a wide range of in-car information. In addition to engine temperature and lateral acceleration, Mini says the app can measure current horsepower, fuel level, torque and engine revs, along with coolant temperature, acceleration metrics and even outside air temperature.

But while those attributes alone easily justify downloading the app, perhaps the technology's most exciting feature is its ability to be uploaded to the in-dash, center-mounted screen found in most Minis. According to the automaker, all current Mini models featuring the optional navigation system and Visual Boost radio are capable of hosting the app, which can be controlled using steering wheel buttons and the traditional center-mounted Mini joystick.

According to Mini, one of the app's most exciting features is its Force Meter, which measures and records longitudinal and lateral acceleration generated in corners over a set timeframe. Using a virtual Mini to show the direction of the forces, the app displays the strength of the acceleration and illuminates the driver's responses at the wheel.

Mini also touts the app's Digital Sports Instrument, which the automaker says turns the on-board monitor into an extension of the Mini's cockpit dials. While Mini says this display shows some tame stats like coolant temperature, the automaker also notes it displays current engine horsepower based on a driver's throttle input and engine speed.

According to Mini, the Driving Excitement app is an extension of its Mini Connected technology, which utilizes its compatibility with the latest smartphones to integrate communication, entertainment and various online functions.

What it means to you:

The Driving Excitement app is just one more reason why serious drivers love Mini.

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Used 2012 MINI Cooper Countryman
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This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Mini Rolls Out Driving Excitement App - Autotrader