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Ram Adds New 1500-Level Heavy Duty Model for 2012

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author photo by Jeffrey Archer September 2011

The 2011 Texas State Fair played host to several new updates from Chrysler regarding its popular, full-size 2012 Ram pickup. The automaker chose the truck-loving event to announce the addition of a heavy-duty '1500'-level model, along with several minor changes including expanded availability of the pickup's clever "RamBox" option and its Hemi-powered "Express" model.

Truck enthusiasts will likely be most interested in the new heavy-duty Ram 1500. Officially dubbed the Ram Tradesman HD, the half-ton pickup offers a 3,100-pound payload capacity and a towing capacity of up to 11,500 pounds, giving it an edge against half-ton competitors like the Ford F-150 and Chevrolet Silverado. While the "heavy duty" terminology is traditionally given to larger, commercially-focused pickups like the Ram 2500 and 3500, Chrysler decided to apply the moniker to the Ram Tradesman because of its job-rated capabilities and workhorse design.

"The Ram 1500 Tradesman Heavy Duty is a job-rated truck with the features commercial truck buyers want at a price they can afford," said Fred Diaz, the Ram Truck brand's president and chief executive. "More towing and payload means fewer loads. And fewer loads mean lower fuel bills."

The new model year is also bringing some changes to the Ram's unique RamBox option. Designed to carry small items separate from the truck's bed, the popular option is now available on pickups with six-foot, four-inch beds rather than just five-foot, seven-inch beds as in previous years. That means the RamBox can now carry long-handled shovels, one-piece fishing rods and up to 140 beverage cans while still hauling items in the Ram's pickup bed.

Chrysler's last update to the 2012 Ram expands the availability of the budget-conscious Ram Express. Featuring monochromatic paint and the automaker's 390-horsepower 5.7-liter Hemi V8, the trim level - formerly only available on Regular Cab models - is now also available in Crew Cab and Quad Cab configurations.

While Chrysler has not announced an on-sale date or pricing for its 2012 Ram pickups, we expect them to arrive at dealerships by the end of the year with only nominal price jumps.

This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Ram Adds New 1500-Level Heavy Duty Model for 2012 - Autotrader