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This Volkswagen Touareg V10 TDI Video Is Still My Favorite Video Ever

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author photo by Doug DeMuro May 2017

The very first time I signed on to the Internet, when I was a wee lad in the late 1990s, I believe the very first thing that happened -- after "You've Got Mail!" -- was I watched this video of a Volkswagen Touareg V10 TDI and a Chevy Silverado Duramax engaged in a pulling contest. That makes no sense, of course, since the vehicles in this video weren't released until way later, but that's what it feels like. And after all these years, it still remains my very favorite Internet video ever.

Allow me to describe this video for you. It is a mere 52 seconds long, and the first 37 seconds simply show a Volkswagen Touareg and a lifted Chevy Silverado Duramax, stopped, with a tow strap between them. In other words, nothing happens in this video until the 37-second mark. And yet it's still my favorite video on the Internet.

That's because of what happens next: The Silverado begins pulling, long before it should, and then the Touareg driver gets the message that it's time to fight back. And so the Touareg fights back. The Silverado (with its huge lift and aftermarket wheels and giant fenders) begins pulling, tires screeching, and the Touareg calmly lets off the brakes and begins gracefully accelerating.

What happens next is hilarious to everyone involved: the people behind the camera, clearly, and also me every single time I watch it, which is at least monthly. Maybe it's not hilarious to the Silverado owner. The Touareg begins pulling the Silverado, slowly but surely, with absolutely no drama, while the Silverado desperately clings for traction and kicks up smoke, getting dragged along as if it were just sitting there. Eventually, the Touareg owner shows mercy and stops the pull, presumably having damaged the Silverado, while everyone on camera is laughing uproariously.

It's an amazing video, because you absolutely know how the conversation went beforehand. The Silverado owner insisted his truck could tow more, and pull better, and was way stronger than some silly European SUV, and the Touareg guy suggested they have a little competition -- and the next thing you know, out comes this: the lowest-quality video camera ever created.

I've just browsed the comments, and it seems the original uploader commented a few years ago: "Just sold [the Touareg] since I didn't need a tow vehicle anymore. It was a sad day." A sad day indeed. Hopefully the next owner undertakes a similar challenge -- and posts it to YouTube. With a slightly better camera.

Doug DeMuro is an automotive journalist who has written for many online and magazine publications. He once owned a Nissan Cube and a Ferrari 360 Modena. At the same time.

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This Volkswagen Touareg V10 TDI Video Is Still My Favorite Video Ever - Autotrader