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Volkswagen: Sunny Side

The Volkswagen “Sunny Side” Super Bowl ad promises Volkswagen will make you happy. The ad features several popular YouTube videos that show angry people. Each one is then shown in a happier state, contrary to their YouTube personality.

Volkswagen offers ten different models, ranging from the entry-level Golf to the upscale Touareg SUV. The Jetta, Volkswagen’s most popular model, accounts for nearly 30 percent of the brand’s sales. The Jetta starts around $17,500, though a well-equipped GLI model can reach nearly $30,000. Other popular Volkswagen models include the Passat sedan, Tiguan crossover, and Beetle hatchback.

Volkswagen’s other Super Bowl ad, entitled “Get Happy,” joins the Volkswagen “Sunny Side” ad in trying to help car shoppers perk up.

See all Super Bowl commercials

Does the new VW ad make you happy? Tell us now in the comments below.


Doug Demuro
Doug Demuro
Doug DeMuro writes articles and makes videos, mainly about cars. Doug was born in Denver, Colorado, and received an economics degree from Emory University in Atlanta. After graduation, Doug spent three years working for Porsche Cars North America. Eventually, he quit his job to become a writer, largely because it meant that he no longer had to wear pants. Doug’s work has been featured in a... Read More about Doug Demuro

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