Car News

Honda Says Ridgeline Here to Stay

RELATED READING
RESEARCH BY MAKE
Toyota cars, trucks and SUVs Ford cars, trucks and SUVs Honda cars, trucks and SUVs Chevrolet cars, trucks and SUVs Jeep cars, trucks and SUVs Nissan cars, trucks and SUVs Lexus cars, trucks and SUVs Volkswagen cars, trucks and SUVs BMW cars, trucks and SUVs
Acura cars, trucks and SUVs Alfa Romeo cars, trucks and SUVs AMC cars, trucks and SUVs Aston Martin cars, trucks and SUVs Audi cars, trucks and SUVs Bentley cars, trucks and SUVs BMW cars, trucks and SUVs Bugatti cars, trucks and SUVs Buick cars, trucks and SUVs Cadillac cars, trucks and SUVs Chevrolet cars, trucks and SUVs Chrysler cars, trucks and SUVs Daewoo cars, trucks and SUVs Datsun cars, trucks and SUVs DeLorean cars, trucks and SUVs Dodge cars, trucks and SUVs Eagle cars, trucks and SUVs Ferrari cars, trucks and SUVs FIAT cars, trucks and SUVs Fisker cars, trucks and SUVs Ford cars, trucks and SUVs Freightliner cars, trucks and SUVs Genesis cars, trucks and SUVs Geo cars, trucks and SUVs GMC cars, trucks and SUVs Honda cars, trucks and SUVs HUMMER cars, trucks and SUVs Hyundai cars, trucks and SUVs INFINITI cars, trucks and SUVs Isuzu cars, trucks and SUVs Jaguar cars, trucks and SUVs Jeep cars, trucks and SUVs Kia cars, trucks and SUVs Lamborghini cars, trucks and SUVs Land Rover cars, trucks and SUVs Lexus cars, trucks and SUVs Lincoln cars, trucks and SUVs Lotus cars, trucks and SUVs Maserati cars, trucks and SUVs Maybach cars, trucks and SUVs Mazda cars, trucks and SUVs McLaren cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs Mercury cars, trucks and SUVs MINI cars, trucks and SUVs Mitsubishi cars, trucks and SUVs Nissan cars, trucks and SUVs Oldsmobile cars, trucks and SUVs Plymouth cars, trucks and SUVs Pontiac cars, trucks and SUVs Porsche cars, trucks and SUVs RAM cars, trucks and SUVs Rolls-Royce cars, trucks and SUVs Saab cars, trucks and SUVs Saturn cars, trucks and SUVs Scion cars, trucks and SUVs smart cars, trucks and SUVs SRT cars, trucks and SUVs Subaru cars, trucks and SUVs Suzuki cars, trucks and SUVs Tesla cars, trucks and SUVs Toyota cars, trucks and SUVs Volkswagen cars, trucks and SUVs Volvo cars, trucks and SUVs Yugo cars, trucks and SUVs
RESEARCH BY STYLE
AWD/4WD
Commercial
Convertible
Coupe
Hatchback
Hybrid/Electric
Luxury
Sedan
SUV/Crossover
Truck
Van/Minivan
Wagon

author photo by Autotrader January 2011

Japanese automaker Honda has been busy trimming down its product lineup in recent years. Following the cancellation of the sporty S2000 and boxy Element, many began to speculate whether the Ridgeline pickup was headed for the chopping block – but according to Honda, it’s here to stay.

So says John Mendel, executive vice president of American Honda, who told USA Today that Honda “still has a ways to go on the Ridgeline,” adding that the truck has developed a strong, loyal following and that it increases the automaker’s “share of garage.”

Despite Mendel’s assurances about the longevity of the quirky Ridgeline, the compact truck’s sales numbers tell a different story. After barely topping 50,000 sales in its first year on the market – a figure that did not meet Honda’s expectations – the Ridgeline’s sales have been on a downward trajectory, ending last year with just 16,142 units. By comparison, Toyota’s compact Tacoma pickup had no trouble cracking the 100,000-unit mark last year, ending with 106,198 sales.

Such dismal sales figures have given rise to many rumors that the Ridgeline may be destined for cancellation, as its low volumes may not support a redesign. Honda has taken similar steps recently with other models, such as the high-performance S2000 and the versatile Element. Although both models debuted to fanfare and public excitement, slowing sales led Honda to pull the plug on the niche vehicles after long life cycles.

The Ridgeline debuted for 2006 after years of rumors that Honda – mostly known for small, fuel-efficient city cars – would build a pickup truck. Shedding many traditional pickup norms, the Ridgeline eschewed body-on-frame architecture for a car-like unibody design. It further bent pickup rules by utilizing an all-wheel drive system normally powering its front wheels, rather than the truck standard rear- or four-wheel drive.  

This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Honda Says Ridgeline Here to Stay - Autotrader