Car News

The Toyota Social Network

RELATED INVENTORY
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Corolla S
Used 2011 Toyota Corolla
$9,800
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota RAV4 Limited
Used 2011 Toyota RAV4
$13,505
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Venza AWD
Used 2011 Toyota Venza
$14,848
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Tacoma 2WD Double Cab PreRunner
Used 2011 Toyota Tacoma
$18,358
RELATED READING
See all Toyota any articles
RESEARCH BY MAKE
Toyota cars, trucks and SUVs Ford cars, trucks and SUVs Honda cars, trucks and SUVs Chevrolet cars, trucks and SUVs Jeep cars, trucks and SUVs Nissan cars, trucks and SUVs Lexus cars, trucks and SUVs Volkswagen cars, trucks and SUVs BMW cars, trucks and SUVs
Acura cars, trucks and SUVs Alfa Romeo cars, trucks and SUVs AMC cars, trucks and SUVs Aston Martin cars, trucks and SUVs Audi cars, trucks and SUVs Bentley cars, trucks and SUVs BMW cars, trucks and SUVs Bugatti cars, trucks and SUVs Buick cars, trucks and SUVs Cadillac cars, trucks and SUVs Chevrolet cars, trucks and SUVs Chrysler cars, trucks and SUVs Daewoo cars, trucks and SUVs Datsun cars, trucks and SUVs DeLorean cars, trucks and SUVs Dodge cars, trucks and SUVs Eagle cars, trucks and SUVs Ferrari cars, trucks and SUVs FIAT cars, trucks and SUVs Fisker cars, trucks and SUVs Ford cars, trucks and SUVs Freightliner cars, trucks and SUVs Genesis cars, trucks and SUVs Geo cars, trucks and SUVs GMC cars, trucks and SUVs Honda cars, trucks and SUVs HUMMER cars, trucks and SUVs Hyundai cars, trucks and SUVs INFINITI cars, trucks and SUVs Isuzu cars, trucks and SUVs Jaguar cars, trucks and SUVs Jeep cars, trucks and SUVs Kia cars, trucks and SUVs Lamborghini cars, trucks and SUVs Land Rover cars, trucks and SUVs Lexus cars, trucks and SUVs Lincoln cars, trucks and SUVs Lotus cars, trucks and SUVs Maserati cars, trucks and SUVs Maybach cars, trucks and SUVs Mazda cars, trucks and SUVs McLaren cars, trucks and SUVs Mercedes-Benz cars, trucks and SUVs Mercury cars, trucks and SUVs MINI cars, trucks and SUVs Mitsubishi cars, trucks and SUVs Nissan cars, trucks and SUVs Oldsmobile cars, trucks and SUVs Plymouth cars, trucks and SUVs Pontiac cars, trucks and SUVs Porsche cars, trucks and SUVs RAM cars, trucks and SUVs Rolls-Royce cars, trucks and SUVs Saab cars, trucks and SUVs Saturn cars, trucks and SUVs Scion cars, trucks and SUVs smart cars, trucks and SUVs SRT cars, trucks and SUVs Subaru cars, trucks and SUVs Suzuki cars, trucks and SUVs Tesla cars, trucks and SUVs Toyota cars, trucks and SUVs Volkswagen cars, trucks and SUVs Volvo cars, trucks and SUVs Yugo cars, trucks and SUVs
RESEARCH BY STYLE
AWD/4WD
Commercial
Convertible
Coupe
Hatchback
Hybrid/Electric
Luxury
Sedan
SUV/Crossover
Truck
Van/Minivan
Wagon
ADDITIONAL MODEL INFORMATION

author photo by Autotrader May 2011

By now, Facebook, MySpace, and Twitter have become universally known as social networks that connect you to your friends. But what about a social network that connects you to your car? Toyota is developing just that – and it might be here sooner than you think.

Dubbed "Toyota Friend," the program uses technology from cloud computing company salesforce.com teamed with data from Toyota vehicles. The result is a private social network linking customers to their cars, their dealer and Toyota – although users can also utilize the program to communicate with family and friends via traditional social media sites like Facebook and Twitter.

"Toyota and salesforce.com share a vision to take the auto industry into the future," said salesforce.com chief executive Marc Benioff. "Social and mobile technologies will transform the car ownership experience, and we are excited to be Toyota's partner in this transformation."

While Toyota Friend will make its debut in Japan, its arrival stateside is virtually assured by social media's popularity among Americans, combined with the Japanese automaker's decision to form a partnership with San Francisco-based salesforce.com. According to Toyota, the system will go live in 2012, initially on the automaker's electric and plug-in hybrid cars like the Prius – and for good reason.

One of the system's main features will be to provide product information, as well as service and maintenance tips. For electric cars and plug-in hybrids, that means Toyota Friend will take care of notifying drivers with a "tweet-like" alert when the car is low on battery power. And for added convenience, the system will be accessible through smart phones, tablet PCs, and other advanced mobile devices.

"Social networking services are transforming human interaction and modes of communication," said Toyota's president Akio Toyoda. "The automobile needs to evolve in step with that transformation. I am always calling for Toyota to make even better cars, [and] the alliance that we announce here today is an important step forward in achieving that goal."

Although heavily affected by the recent Japanese earthquake, Toyota sales have continued to grow in the US. The automaker's sales were up 1.3 percent in April, with the Scion tC and Toyota Highlander enjoying the strongest gains.

RELATED INVENTORY
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Corolla S
Used 2011 Toyota Corolla
$9,800
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota RAV4 Limited
Used 2011 Toyota RAV4
$13,505
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Venza AWD
Used 2011 Toyota Venza
$14,848
Saving this vehicle to yourMy Autotrader account
Are you sure you want to delete?
Used 2011 Toyota Tacoma 2WD Double Cab PreRunner
Used 2011 Toyota Tacoma
$18,358
This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
The Toyota Social Network - Autotrader