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What Do Millennials Really Want in a Car?

As college graduation quickly approaches, I can’t help but think about what my life will be like one year from now. Part of me is in a panic because I have to build credit, pay bills and work the inevitable nine-five job. However, the thought of having my own money is something I’m really looking forward to. I know for a fact, that a new car is going to be my first big kid purchase. After talking with multiple friends and classmates, I discovered most graduating seniors are on the same page. I decided to take the time and figure out what factors graduating seniors/millennials are considering before they make their first big purchase.

What car are you currently driving?

Student #1 — 2008 Jeep Grand Cherokee Laredo

Student #2 — 2003 Infiniti G35

Student #3 — 2005 Toyota Tundra

What do you like about your current car?

Jeep Student — I love having a midsize car because there’s plenty of room for friends. It’s also nice to have trunk space to put all my luggage when I come home for holiday breaks.

Infiniti Student — My sedan is a comfortable size that makes me feel safe. I’ve never had issues parking and it’s always been dependable to get me from point A to point B.

Tundra Student — Having a large truck makes me feel useful. Whether it’s helping someone move boxes or large mounds of hay bails, I’m kind of the go-to guy in the neighborhood.

When you decide to get a new car, what features are you looking for?

Jeep Student — Technology would be great, but nothing too sophisticated. I really just need Bluetooth if I’m being honest. Anything else would just be a nice bonus.

Infiniti Student — I really want blind-spot detectors, a back-up camera and Bluetooth.

Tundra Student — Apple CarPlay would be amazing. I would also appreciate having a car that can be personalized to my liking. Such as lift-kits or light bars.

What factors will take priority in your car buying decision?

Jeep Student — Gas mileage and general affordability. I want to be able to take weekend trips without having to break the bank. Aside from that I would love a more stylish, sophisticated car. Something like a Mercedes-Benz or a Lexus.

Infiniti Student — Safety is my number one priority. I want to know that my car can get me where I need to go without breaking down. And if an accident was to happen, I want to feel confident that my car would be equipped to protect me.

Tundra Student — Dependability is really important to me. I want a car that I can have for 10 years without having to spend too much money on repairs.

How will you go about research?

Jeep Student — In addition to utilizing advice from parents, I’ll probably use a combination of car websites. Maybe watch some video blog reviews.

Infiniti Student — My parents will definitely be a key component in my research. However, I would love to hear from younger people that just went through it.

Tundra Student — I’ve always been a huge car guy. So I research cars for fun. I think car review videos created by other millennials are probably the most useful, however.

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