When the Ram 1500 was redesigned for the 2019 model year, Ram clearly set out to offer the nicest interior in the full-size truck segment. I just spent a week with the keys to a new, $71,000 Laramie Longhorn Edition 1500, and it’s easy to see that the redesign was quite the success, as this is probably the nicest truck interior ever.
The Ram Laramie Longhorn is a Western-themed luxury trim level, and it’s loaded with cowboy-inspired elements, but either way, it’s a great representation of how far above the competition the Ram 1500 is when it comes to interior design. One place where this is particularly evident is in the amount of leather used. The door panel alone features four different hues: At the top is black, followed by brown, followed by more black but this time with a gator skin pattern, followed by a lighter brown. The seats are a light brown with perforation and more gator print, and there’s a Laramie Longhorn Edition logo in the seatbacks as well.
We should also touch on the wood inlays. They appear on all four doors, on the dashboard, on the center console’s sliding storage bin lids and on the back of the center console storage box. They are real, and they have a deep grain with grooves cut into them. The piece on the glovebox lid has the Laramie Longhorn Edition logo seemingly branded into it. (In reality, it’s probably engraved with a laser.)
The floor mats are notable, too. Ram offers rubber floor mats that, in the Laramie Longhorn, contain an ornamental print — like one you’d find on a vintage revolver — and a barbed wire design. Again, maybe this Western theme isn’t for you, but luckily you can get a similar interior in the Limited and Rebel trims that ditches the cowboy cosplay.
The ornamental engravings in the Laramie Longhorn carry over to the trim pieces surrounding the gauges, glovebox and center console storage bins. These are all finished in a pewter hue, which is accented by a brushed aluminum finish on the center stack.
Speaking of the center stack, the Laramie Longhorn I drove came with the Ram’s massive 12-in infotainment screen. This is really like having two screens in one, and it’s set up to function like a computer with two monitors in that you can set it to display the radio on the top and navigation on the bottom or Apple CarPlay on the top and HVAC controls on the bottom — whatever you want, really. With this infotainment setup, the Ram’s center stack is certainly unique in the full-size truck segment, and really in the auto industry as a whole. The screen is so big that some might call it gimmicky, but we’ll give it a pass for just how well the whole thing is executed.
Ram also employs a unique rotary-dial shifter for controlling the 8-speed automatic transmission. The dial feels great to use, as do all of the other touch points in the vehicle.
Other great tech inside my tester included a 360-degree camera system, a panoramic sunroof, a Harmon Kardon audio system, heated and ventilated front seats and heated and ventilated outboard rear seats. There are also five USB ports and four USB-C ports.
Though the Western theme of the Ram Laramie Longhorn Edition might be a little over the top — there are fake saddlebags hanging from rear seatback pockets, for goodness’ sake — the truck’s interior as a whole punches well above its weight class, and if you’re prioritizing luxury in your next full-size truck purchase, then Ram will be tough to beat. Find a Ram 1500 for sale