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Kia Cars - SEMA Auto Show Video

November 2011 author photo


For this year's SEMA show, nearly all ofthe vehicles at the Kia display stuck to one amusing theme: sports. There was a Soul with a golf motif designed by Michelle Wie, a surfer's Rio5, and an Optima that looked quite a bit like a basketball. 

Perhaps the most interesting is the Forte Hockey-Hatch, which features a host of modifications designed to appeal to hockey players and fans. The Forte Hockey-Hatch features a surprisingly mundane gray exterior, save for its customized bright blue wheels. But the interior is where the it really shines. Two custom bucket seats replace the traditional rear bench, and another two take the place of the Forte's standard front buckets. The hatchback's standard cloth seating fabric is also removed, replaced instead by custom black upholstery with power blue accents made from the same material as a hockey jersey. Kia even swapped out the hatchback's carpeted floors for a rubberized material designed to simulate the surface outside a skating rink.

Billed as a "one-of-a-kind retro ride aimed at totally radical surfing enthusiasts," the surf-themed Rio5 is certainly among the least conventional cars that debuted at SEMA. Exterior features include metallic golden-brown paint, gold wheels, a custom body kit, an aftermarket exhaust and a front splitter that's fashioned from wood to match an old surfboard. And while the surfer's Rio doesn't sport any wood paneling, the hatchback also includes a roof-mounted surfboard rack so wave riders can throw their boards on the roof and head to the beach.

Created by prominent aftermarket shop West Coast Customs, the basketball-themed Optima is designed to remind onlookers about the brand's relationship with L.A. Clippers forward Blake Griffin. Griffin, an NBA all-star, achieved considerable public renown by dunking over an Optima at this year's NBA All-Star Slam Dunk Contest, and has since signed on as a spokesman for the brand.

Rounding out the automaker's display was a very unique Soul hatchback created by West Coast Customs and designed by professional golfer Michelle Wie to feature her art and a host of golfing accessories and motifs. Officially dubbed the "Hole-In-One" Soul, the creatively designed hatchback features a unique color scheme with "So Blue" and white House of Kolor finishes, along with several drawings and characters that resemble the ones found on Wie's golf bags. Five-spoke blue and white 20-inch Niche wheels match the exterior and also help distinguish the striking hatchback.

See more coverage of the 2011 SEMA Auto Show.

This image is a stock photo and is not an exact representation of any vehicle offered for sale. Advertised vehicles of this model may have styling, trim levels, colors and optional equipment that differ from the stock photo.
Kia Cars - SEMA Auto Show Video - Autotrader