If you're looking for a car that will hold its value, consider a Jeep Wrangler. The utilitarian SUV recently took home top honors in Kelley Blue Book's annual Best Resale Value Awards, though Toyota and Lexus finished first among overall brands.

According to Kelley Blue Book, the Jeep Wrangler is projected to retain an outstanding 68 percent of its value over three years of ownership and 55 percent over five years. That easily sent it to the head of KBB's newest top ten list, which named the best 2012 models for resale value based on projected depreciation.

Toyota's FJ Cruiser finished second on the list at 67 percent over three years and 50 percent over five years, while other top ten finishers included the Toyota Tacoma, Hyundai Tucson, Audi Q7, Infiniti FX, Honda CR-V, Lexus RX and Nissan Frontier. Chevrolet's sporty Camaro was the only vehicle included in the list that isn't a truck or SUV, finishing tenth with projected resale values of 57 percent in three years and 42 percent over five.

Kelley Blue Book also named the vehicles in each respective market segment with the highest projected resale values. That's where Toyota and Lexus shined, grabbing the leading position in five categories and easily achieving KBB's "best brand" and "best luxury brand" titles. Other leading manufacturers included Honda, which led four separate segments, and Chevrolet, which topped three.

"Car buyers should carefully review this year's 2012 Best Resale Value award winners," said Jack Nerad, executive editorial director and executive market analyst for Kelley Blue Book's kbb.com. "Taking the time to research and choose vehicle makes, models and options wisely now can help new-car shoppers get as much money as possible when they sell or trade-in the vehicle in the future."

Kelley Blue Book has been giving its Best Resale Value Awards since 2003. According to the firm, many consumers don't consider resale value when buying a car, despite the fact that depreciation is a new car buyer's biggest expense. KBB says its Best Resale Value Awards are calculated based on future auction values for vehicles in average condition with 75,000 miles at the end of a five-year lease or ownership period.

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Jeffrey Archer is fortunate to have turned a passion for cars into a career. His wide-ranging automotive experience includes work for automakers and dealers in addition to covering the news. When not writing, he spends his time searching for unique cars on AutoTrader.com.

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