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Autotrader Find: 2003 Ford Thunderbird 007 Edition

Here’s an interesting surprise: This 2003 Ford Thunderbird, currently listed for sale on Autotrader, is a "007 Edition," commemorating the James Bond movie franchise. I had no idea such a vehicle existed, but in fact it does exist, and this one is number 608 in a limited run of 700 examples.

You’re probably wondering, of course, why a 2003 Ford Thunderbird was commemorating the James Bond movies in the first place. Actually, there’s a good reason: Back in the early 2000s, Ford owned Aston Martin, so Ford supplied Aston Martin vehicles for a few James Bond movies. Ever eager to increase their product awareness, Ford also supplied Jaguar vehicles, as Ford owned Jaguar at the time, too. And, obviously, it went a bit further: Ford supplied some Thunderbird models for the movie "Die Another Day," which was really just a large-scale advertisement for a wide variety of Ford products.

Yes, indeed, there was a 2000s-era Ford Thunderbird in a James Bond movie. This seems a bit hard to imagine now, given that this car is hardly considered the sort of thing you’d expect in an action thriller — but back then, it was a cool, new model, and Ford wanted to promote it. Halle Berry drove a Thunderbird in the movie, and then after it came out, Ford apparently made 700 units of the Thunderbird you see for sale here.

So what’s James-Bond-y about it? It has a little plaque indicating its significance (and serial number) as a 007 Edition, along with some special aluminum-like trim on the interior and a "007" logo on the dashboard. More importantly, it’s painted in an unusual reddish color called "Sunset Coral," designed to match the color of Halle Berry’s bikini in the movie.

If you’re looking for a Thunderbird from this era and you want a rather special one, here’s your chance: This example is offered by Ride Smart Auto in Honey Brook, Pennsylvania, west of Philadelphia, with 33,000 miles for $24,997.

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2 COMMENTS

  1. Probably not a bad price for a special edition car like this. Say what you will about the looks, they were the first “modern” Ford RWD car.

    Worst Bond movie though of all time. Really, really terrible. 

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